The word "EARNT" in bold, capital letters on a light background.
Kimpton DeWitt Amsterdam logo on black background.
White background.

We all love good hotels but LORE aren’t just good they are excellent.

Lore Group is a global brand with 6 hotels across London, Amsterdam and Washington D.C. and we are partnering with every single one of them.  Given that we have already partied with you on the roof at One Hundred Shoreditch and relaxed in the spa at Sea Containers London, it’s time for us to hit Amsterdam.

We’re inviting you join us with their two beautiful properties in the city; Kimpton De Witt Amsterdam and the Pulitzer Amsterdam for the next in this global series.

(If you’re playing close attention you can also probably work out where the next collaboration will be later in the summer…).

Stay, Give Back, and Celebrate: VIP Amsterdam the EARNT WAY

Pulitzer Amsterdam Annual Garden Party

Modern cafe interior with blue seating, wooden tables, hanging plants, and a bakery counter.

If you’re in Amsterdam we’re inviting you to come and get to know us, and if you’re in the UK we’re inviting you on a trip with us. Here’s the deal.

Pulitzer Amsterdam and Kimpton De Witt Amsterdam believe that a city thrives when everyone has a place to belong. Just as they open their doors to travellers from around the world, they want to support organisations that ensure every member of the community feels welcome, valued, and supported.

Now together with EARNT, they are working towards an Amsterdam where there’s room for everyone. Through this campaign, Lore are inviting their guests, team members, and partners to help make that vision a reality to help create a more inclusive city—one where hospitality extends beyond hotel walls and into the heart of the community.

We are asking you yet again to bring life and love to much needed and under resourced spaces, this time temporary homes across Amsterdam. This is no light task and so to say thank you, this is what you’ll EARN:

  • One free night (with breakfast) in one of the hotels when you dine in the hotel restaurant (Jansz. in Pulitzer or Celia in Kimpton de Witt)

  • 2 tickets to the hottest event of the sunshine season, the Pulitzer Annual Garden Party in May

  • 2 earnt cocktails including bites in Pulitzer’s Bar for you and a guest 

Oh and there’s more…you don’t have to be in Amsterdam to join in.  

If you want to get involved but aren’t local, we have made it possible for you to do it all in one go.  The team at the hotels have said you can use your complimentary night that very weekend and if you want to stay another night-they have a very special EARNT rate for you.  

So sign up, book your nights, be a tourist in a whole different way giving back and meeting the locals and enjoy your cocktails and a luxurious stay with VIP treatment.  Then, because we know you’ll love it to much, you can come back in May for the annual Summer Party

The Details

  • The Who

    Pulitzer Amsterdam & Kimpton de Witt Amsterdam

    x

    De Regensboog Groep

  • The Where

    Starting @ Pulitzer Amsterdam, Prinsengracht 323, 1016 GZ Amsterdam

    Ending @ Kimpton De Witt, Nieuwezijds Voorburgwal 5, 1012 RC Amsterdam

  • The When

    Saturday 1st March

    9am - 1pm

  • The What

    EARN VIP Hotel status by helping renovate temporary housing with De Regensboog Groep

De Regenboog Groep

The Regenboog Groep is an Amsterdam organisation that has been active in the city for almost 50 years.

They help everyone who has no helper.

Poverty, addiction, psychiatric problems or homelessness do not make a person less human. The Regenboog Groep believes in an Amsterdam where there is room for everyone. They work with the most vulnerable i the city across six themes. One of these is providing temporary living.

Their Temporary Housing projects try to prevent homelessness. They do this by giving people who have become homeless a temporary place. There they can catch their breath and, together with social workers, they look for their own permanent place to live. The Regenboog Group has four projects for temporary housing.

Parents Houses.

We will be working specifically on the ParentsHouses. Parentshouse offers temporary housing to parents who are (considering) getting divorced. The home is located near the children's parental home. This allows both parents to continue to fulfill their care responsibilities and maintain contact with their children. In addition, they are given the peace and space to arrange matters, such as finding permanent housing, for a maximum of one year. It is for people who are economically homeless, have no right to shelter and cannot make it on this housing market.

 FAQs