Iconic hotel, Sea Containers London is back. This time we’re doing it different. Same hospitality. Better perks. But we’re bringing you on a journey only possible through the power of film. You watch. You learn. You earn. Simple.
Lore Group is a global brand with 6 hotels across London, Amsterdam and Washington D.C. and we are partnering with every one of them.Together with EARNT they give their customers and followers who support the causes close to them, VIP status - and we mean SERIOUS VIP status.
Where brand activation looks a lot like brand activism…
London. Every corner has something to offer, not least from the River Thames. The home of Sea Containers London and the lifeblood of our City. Each twist and bend has a story to tell. Together with our new partner, WaterBear, we’re going to share it with you.
This EARNT collaboration is a bit different. You can wear your best clothes; you don’t need to worry about paint splatter, mud or the weather. We are raising awareness in a whole new (and cosy) way.
Following on from the activations we have done IN the community with Lore Groups London hotels, this time we'll be hosting a screening of Patagonia's film Run to the Source. This documentary follows Black British ultra-runner and Patagonia ambassador from Southeast London, Martin Johnson, exploring the river's connection to Black history and its impact on the community.
What do you need to do?
You just need to turn up, watch, listen, learn and you’ll EARN one of the very special Lore Group VIP-rings which unlock surprise and exclusive offers and perks
When?
Thursday 22nd January @ starting at 6.15pm
What?
Watch and EARN, Patagoia’s Run to the Source followed by a fireside chat with Lore Group, WaterBear and EARNT.
Where?
Sea Containers London, Curzon Cinema, 20 Upper Ground, London SE1 9PD
WaterBear
Developed for a global collective of conscious individuals, WaterBear is a people-powered platform that turns inspiration into participation and impact by connecting them to stories of a better present, to solutions for a brighter future, and to each other — so everyone can be a creator of change.